Cause Marketing: Tactical Guide to Take Action for Good

Consumers are expecting brands to create social impact now more than ever, and this tactical guide will give you some implementable cause marketing strategies just in time to finish off the year strong— because our communities need it.

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Implement a Social Impact Strategy in an Hour!
Implementing a cause marketing strategy just before the end of the year and amidst the holiday season can be overwhelming, so we hope this tactical guide will help make it easier. Download the Tactical Guide for implementable strategies to ensure your marketing efforts are being noticed. This guide will help you:
• Optimize your customer purchase journey while implementing cause marketing
• Drive awareness around your cause marketing efforts to stay top-of-mind for consumers
• Boost conversion by including impact-messaging throughout your email journeys
• Increase loyalty by using personalized data to target customers based on who they support
• Integrate cause marketing into your social media efforts to be a cross-channel advocate for good
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