Power Moves to Put Your CSR Plan into Action
Actionable strategies to stay top-of-mind for socially conscious consumers, no matter where you're at in your CSR journey.
Start Making Moves Today!
Socially conscious consumers are looking beyond the price tag and are instead choosing brands whose values align with their own. With 71% of Millennials willing to spend more for a product if they know some of the proceeds will benefit a good cause, implementing a CSR strategy for your brand is more important than ever.
While creating, evolving and maintaining a solid corporate social impact strategy can feel overwhelming, this step-by-step guide can help you better connect with consumers while making a positive impact. Download the CSR Playbook to help you navigate your social impact strategy.
In this playbook, you'll learn:
- Igniting your brand culture to attract talent and get your employees excited about your CSR efforts.
- Partnering for impact to find organizations that share similar values to create more meaningful relationships.
- Communicating your story to give a voice to your efforts and drive awareness to your CSR strategy.
- Creating a cause marketing campaign to attract and retain conscious consumers through authentic value-alignment.
- Engaging your customer to boost AOV, conversion rate, and customer loyalty and lifetime value.